Tips for better photos
 
Everyone uses pictures in their marketing. On their profile, on their website, social media, and print. Whether you’re using a pro camera or a cell phone, here are some tips that address common issues I see all the time and will improve your images.
BACKGROUNDS:

• A busy background is a distracting background. Remember, the subject or product is the hero of the story, so if the background has a lot going on (pretty or not) it will take eyeballs away from the main subject.
• Most cell phones have a “Portrait” mode. That will blur slightly the background highlighting the main subject.
• Beware of elements sticking out of the subject. A sign pole, tree branch, bicycle, etc. sticking out of a head or partly hidden behind the body can look awkward. Most of the time, taking a step or two sideways will fix this.

• Don’t cut off products. Either zoom in to a specific section or fit the whole subject in the frame.
• When framing people, don’t cut off half a hand or foot, or at wrists and ankles. Don’t cut off at half breasts or crotch, either above or below. Mid sections are best, like mid-thigh, mid shin or above the elbow.
• Try framing people slightly off center. Or if the subject is centered, try to have equal spacing around.